{"id":10914,"date":"2012-08-14T17:52:25","date_gmt":"2012-08-15T00:52:25","guid":{"rendered":"http:\/\/www.smartrecruiters.com\/static\/blog\/?p=10914"},"modified":"2017-10-17T10:00:59","modified_gmt":"2017-10-17T17:00:59","slug":"the-10-ceos-to-follow-on-twitter","status":"publish","type":"post","link":"https:\/\/www.smartrecruiters.com\/blog\/the-10-ceos-to-follow-on-twitter\/","title":{"rendered":"The 10 CEOs to Follow on Twitter"},"content":{"rendered":"

Twitter is the true social network where you can meet and get to know users from all ages, backgrounds, and experiences.\u00a0 It truly is the most engaging network, allowing instant access to celebrities, great minds, and even CEOs.\u00a0 I remember the first time I chatted with Jeff Pulver or Shaq on Twitter. \u00a0\u00a0It was magical and gave me insights into their lives and businesses that I had never seen or thought of before.<\/p>\n

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For Chief Executives Officers, Twitter – like\u00a0much of social media<\/a> – is often a foreign and confusing thing.\u00a0 You are bombarded with messages and anyone (!) can engage with you when previously your executive assistant kept the lid on tight screening calls and reading your electronic mail. But this direct line of communication can build your brand.<\/p>\n

 <\/p>\n

Here are ten CEO\u2019s who get Twitter<\/a>.\u00a0 They engage and join the conversation, while sharing their brands, their products, and their personalities:<\/p>\n

 <\/p>\n

\"aaron<\/strong><\/p>\n

10. @Levie.<\/a><\/strong>\u00a0<\/a> Aaron Levie is the CEO of Box.net, the innovative file sharing service. What I like about Aaron is his sense of humor (his Twitter bio refers to himself as the “Lead Magician”).\u00a0 One of my recent favorite tweets from him is, \u201cIt\u2019s all Jack Dorsey\u2019s world, we\u2019re all just living in it.\u201d<\/em><\/p><\/blockquote>\n

\"Joni9.\u00a0@LuckyPenny<\/a>.<\/strong>\u00a0 When it comes to CEOs, the restaurant and hospitality industry is head and shoulders above the rest.\u00a0 Joni Doolin is the CEO of People Report.\u00a0 I consider Joni a close friend and mentor who is actively tweeting and sharing industry and business information to the greater collective.<\/p><\/blockquote>\n

\"Louis8.\u00a0@WildFlowerCEO<\/a>.<\/strong>\u00a0 One of my favorite Twitter CEOs is Louis Basile,\u00a0who is the CEO of the Wildflower Bread Company. Wildflower is a very unique and fun restaurant and that shows from the level of engagement and tweets that Louis shares.<\/p><\/blockquote>\n

\"dell7.\u00a0@MichaelDell<\/a>.\u00a0<\/strong> Dell has been one of the most successful companies using Twitter to drive sales.\u00a0 From 2007-2009,\u00a0Dell links Twitter to $3 million<\/a>\u00a0of its sales.\u00a0 It\u2019s not surprising that Dell\u2019s CEO would also be engaged on the microblogging platform.<\/p><\/blockquote>\n

\"Tom6.\u00a0@TomZiglar<\/a><\/strong>.\u00a0 Tom is the son of Zig Ziglar.\u00a0 He provides leadership insights, interesting tidbits, and quotes that build upon the values and message that his dad built.\u00a0 Tom was one of the first CEOs I followed on Twitter and have enjoyed getting to know him.<\/p>\n

 <\/p><\/blockquote>\n

\"Chad5. @Chad_Hurley<\/a>.\u00a0<\/strong> Chad is the CEO and founder of YouTube and Delicious.\u00a0 He\u2019s a techie who gets it<\/em> that\u2019s also a CEO.\u00a0 While I enjoy following Chad on Twitter, I really love following his Instagram<\/a>.\u00a0 He photos provides personal insights into his life as a dad and business executive.<\/p><\/blockquote>\n

\"Spencer4.\u00a0@SpencerRascoff<\/a>.<\/strong>\u00a0 Spencer Rascoff is the CEO of Zillow an online real estate company.\u00a0 One of my favorite tweets from his as of recent, \u201cEmailing w\/ a candidate who has an offer to join @zillow in our new OC inside sales office.\u00a0 She has other offers too.\u00a0 Make the right choice!\u201d<\/em><\/p><\/blockquote>\n

\"Jeremy3.\u00a0@JeremyS<\/a>.\u00a0<\/strong> The CEO and co-founder of Yelp, Jeremy Stoppelman seems to be ahead of the CEO curve.\u00a0 He\u2019s conversational.<\/em> As you scroll down through his feed, you’ll see the majority of tweets are messaged at individuals. Plus, you can see what\u2019s on his iPad reading list.<\/p><\/blockquote>\n

\"@MarthaLaneFox2.\u00a0@MarthaLaneFox<\/a>.\u00a0<\/strong> Martha is businesswoman and charity trustee. She is\u00a0the CEO of Go On UK.org.\u00a0 Besides providing some fantastic insights into the 2013 London Olympics, top articles in the New Yorker, and book reviews, she engages and shares photos with her community.<\/p><\/blockquote>\n

\"Why1.\u00a0@RichardBranson<\/a>.<\/strong>\u00a0 Richard is a great business mind who follows his gut, having founded Virgin Airlines by chance.\u00a0 His Twitter provides insights into his way of business thinking and what has his attention.\u00a0 I was lucky to hear him speak in 2011 at the Annual SHRM Conference.\u00a0 You won\u2019t be disappointed.<\/p><\/blockquote>\n

 <\/p>\n

\"socialEach one of these ten CEOs is effectively growing their business with Twitter. See how they do it. Find that balance between daily musings, work life, serious product offerings, and I-just-feel-like-sharing-this moments to grow your\u00a0twitter profile<\/a>. In the age of the social web, sharing your personality and company on Twitter will result in more demand and a stronger employer brand.<\/p>\n

P.S.<\/strong> Since I’m talking about @Jack<\/a>‘s site on @JeromeTernynck<\/a>‘s site, neither are on the list. But seriously, follow them.<\/p>\n

\"@blogging4jobs\"Jessica\u00a0Miller-Merrell, SPHR is a workplace and technology strategist specializing in social media. \u00a0She\u2019s an author who writes at\u00a0Blogging4Jobs<\/a>. She has over 100,000 twitter followers.\u00a0<\/em>\u00a0Also, connect with her on Pinterest\u00a0@blogging4jobs<\/a>.<\/em><\/p>\n


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The 10 CEOs to Follow on Twitter<\/a><\/blockquote>